Google reportedly in discussions with labels about creating music streaming service [UPDATED]


Google first introduced its Google Music service in 2011, offering to store a user's music collection in the cloud and stream it to their devices, and the company also sells music through its Google Play store. Now a new report claims that Google is considering introducing yet another way for us to consume music: a streaming service. According to the Financial Times, Google is currently in talks with major music labels to launch a streaming music service similar to existing services such as Spotify and Rdio. It's thought that the Google service will feature both a paid subscription model as well as a free tier with unlimited, ad-supported streaming.

If Google does end up launching its own streaming music service, it wouldn't be the first major mobile company to do so. Microsoft's Xbox Music service allows free ad-supported streaming on Windows 8 products and also offers a paid, ad-free tier. Apple has also reportedly been in talks with music labels lately about launching a Pandora-like streaming radio service.

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